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Daily Briefing: Smartphone Sales Globally to Grow at 11% this year- Report

Smartphones are distinguished from feature phones by their stronger hardware capabilities and extensive mobile operating systems, which facilitate wider software, internet, and multimedia functionality, alongside core phone functions such as voice calls and text messaging.

Over the years, improved hardware and faster wireless communication have bolstered the growth of the smartphone industry. Meanwhile, a new report from Gartner, Inc indicate that global sales of smartphones to end users will total 1.5 billion units in 2021, a 11.4% growth year over year.

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Anshul Gupta, senior research director at Gartner said: “In 2020,consumers reduced spending on smartphones but availability of new products, will see users drive significant uptick in demand in 2021.”

“The combination of delayed smartphone replacements and the availability of lower end 5G smartphones are poised to increase smartphone sales in 2021.”

Anshul Gupta

Gartner analysts expect smartphone sales in 2021 to be close to 2019 levels.

The COVID-19 pandemic impact on the industry makes a recording of 10.5% decline in 2020. However, smartphone sales are forecast to rebound in 2021. Mature Asia Pacific, Western Europe, and Latin America are expected to exhibit the strongest growth between 2020 and 2021.

Higher availability of 5G networks coupled with a higher variety of 5G smartphones starting at $200 will steer demand in mature markets and China. Demand in emerging countries will be driven by buyers looking for a smartphone with better specifications and a 5G connectivity as an optional feature.

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Sales of 5G smartphones will total 539 million units worldwide in 2021, which will represent 35% of total smartphone sales in that year, Gartner predict.

“5G is now a standard feature in premium smartphones, especially in the U.S., China, Japan and South Korea.” “Driven by lower-cost models, adoption is particularly aggressive in China, where 5G smartphone share is on pace to reach 59.5% in 2021. In addition, lower end 5G smartphones, which are becoming more prevalent outside China, are poised to drive more momentum for 5G smartphones in 2021 across all regions.”

Anshul Gupta

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